Web design · Santa Rosa, CA

Web design for Santa Rosa businesses

A website that gets found on Google and in AI answers, then turns visitors into booked calls. Built for healthcare, legal and local service businesses by a real person since 2011.

Prefer to talk? (707) 217-1897

Responsive web design on devices on a blue desk

★★★★★

5.0 on Google

12 reviews

Building websites since 2011

Locally owned, Sonoma County

427 Mendocino Ave., Santa Rosa

Downtown, Suite 100

DoubleStack Certified Consultant

Business consulting

The lead engine

How a new client finds and reaches you

A website is one part of it. Every step below has to work, or the lead goes to someone else.

1 · Found

They search and find you

On Google, in Maps or when they ask an AI tool for a recommendation.

We handle: local search, your Google Business Profile, AI search visibility

2 · Trusted

Your site earns the click

Clear answers, real reviews, a design that looks like a business worth calling.

We handle: web design, content, branding

3 · Contacted

They reach you, and get a reply

A call, a form or an appointment request, answered while they are still interested.

We handle: forms, click to call, quick follow up

4 · Measured

You see what is working

A plain-English report of the calls and inquiries your website produced.

We handle: tracking and a monthly lead report

What we do

Everything it takes to bring in new clients

Start with what gets you found, add what earns trust, then the follow up that turns interest into calls.

Local search and SEO

Show up when Sonoma County searches for what you do, on Google Maps and in search results.

  • Google Business Profile setup and updates
  • Local pages for the towns you serve
  • Reviews and listings kept consistent

Local search →

AI search visibility

Make it easier for ChatGPT, Google’s AI answers and similar tools to understand and recommend you.

  • Structured data that spells out who you are
  • Answer-first pages and FAQs
  • Consistent details across the web

AI search →

Google Ads

Get in front of people who are already searching, with a budget you control.

  • Campaigns built around your goals
  • Clear reporting in plain English
  • You set the budget

Digital advertising →

Custom web design

WordPress websites built to turn visitors into inquiries, and easy for you to keep up to date.

  • Custom design, not a template
  • Built in WordPress, mobile-ready and fast
  • Hosting and care plans available

Web design in Santa Rosa →

Logo and branding

A mark and a look your clients remember, carried through everything you print and post.

  • Logo and color palette
  • Business cards and printed pieces
  • Brand carried through your website

Logo design →

E-commerce websites

Online stores that handle payments, shipping and inventory without the headaches.

  • Secure checkout and payments
  • Shipping and inventory set up
  • Easy product updates

E-commerce →

Lead follow up and reporting

Reply to new inquiries quickly, and see in plain English what your website produced each month.

  • Appointment and inquiry forms that reach you fast
  • Automatic thank-you replies
  • A monthly lead report

Lead reporting →

Consulting and AI

Straight answers about marketing, automation and AI before you spend money on them.

  • A straight read on your marketing
  • Where AI helps and where it doesn’t
  • A plan before you spend

Consulting →

Our work

Websites for practices like yours

Healthcare is our main focus, with law, construction and local businesses alongside it.

See the full portfolio →

Tyler Durling, Santa Rosa web designer and owner of Durling Digital, smiling in a navy blazer

Tyler Durling, founder

Tyler Durling at his office desk in downtown Santa Rosa

Hi, I’m Tyler

Anyone can generate a design using AI. Someone has to run it.

A website isn’t something you buy once and forget. It’s something you have to watch, feed and foster. Many people come to me after a project went sideways or stalled half-built, and that’s fine. I build it properly, then manage it so it keeps bringing in inquiries.

I’m honored to work with local Sonoma County businesses, and I love helping them grow.

Our business is your business. Our client is your client. Our goal is your goal.

More about Durling Digital →

Reviews

What clients say about working with us

“I cannot say enough about the passion and love that Tyler brings to the projects that he takes on. His commitment and professionalism have made our website more than I could have imagined.”

Suzie B.
Il Fusti Olive Oil & Vinegar

“Not only does Tyler demonstrate that he is incredibly talented in all of his services, he is also very professional, business-minded, and will add much more value than you are expecting.”

Destiny B.
coLAB

“I’ve had my website for 7 years and my clients still compliment me for my website! I highly recommend Tyler.”

Anthony E.
Active Motion

★★★★★

5.0 on Google

12 reviews from Santa Rosa and Sonoma County businesses.

Read them on Google →

How it works

Let’s make it easier

Most people don’t know exactly what they need, and that’s fine. Here’s how working together goes.

Step 1

We talk first

A free 30-minute call about your goals and your current website. No invoice is ever sent before a real conversation.

Step 2

We make a plan

You get a clear scope and proposal in plain English, tied to what you want your website to do.

Step 3

We build it, then manage it

Design, development and launch, followed by hosting, updates and support, so it keeps working.

We’re a good fit if you…

  • run a small to mid-sized local business that wants new clients online
  • need a website that generates leads, as an owner or marketing manager
  • want a web design and development partner
  • don’t know where to begin, but have a marketing budget

Probably not a fit if you…

  • want occasional help, or manage your own site as a hobby
  • need a rush build
  • are shopping mainly on price
  • prefer to do the job yourself

We turn away more projects than we take. That’s how we keep the work good.

Guides

Straight answers before you call

How to

How to choose a website designer

A step-by-step guide to hiring a designer: know what you need, set a budget, decide where to look and ask the right questions.

Read the article →

Digital marketing

10 website marketing strategies to get more local customers

Practical ways to use your website to reach nearby customers, from local search and Google Business Profile to reviews and email.

Read the article →

Website care

5 reasons it’s important to keep your WordPress website up to date

What updating your WordPress framework, plugins and theme actually means, and why skipping it puts your site at risk.

Read the article →