Santa Rosa Orthopaedics healthcare website design

About the project

JTS Surgical is a Redlands, California company that specializes in advanced cranial plating systems, patient-specific implants and surgical fixation solutions for neurosurgeons, hospitals and medical distributors across the United States. We partnered with the JTS team, working closely with company leadership and project coordinator Jacqui Reseigh, to redesign their website into a modern, professional experience that explains the company’s specialized products and its distributor partnerships.

What we’ve done together

Since 2025 we’ve handled strategy, design, development and ongoing support, from the first proposal to the December 2025 launch, including a secure workflow for submitting medical imaging files.

  • Custom website design: a custom WordPress website with detailed product presentations, solutions pages, distributor resources and an uploads page.
  • Consulting: competitor research, content strategy and distributor and product positioning.
  • Graphic design: product imagery, layouts, logo files and surgical product presentations.
  • SEO: keyword research and content organized around cranial plating, neuro fixation and cranioplasty.
  • Hosting: managed hosting, SSL and DNS coordination.
  • Maintenance: WordPress updates, product content changes and staff support.

Questions about this project

JTS Surgical is a Redlands, California company that provides cranial plating systems, patient-specific implants and surgical fixation solutions to neurosurgeons, hospitals and medical distributors across the United States. Its products include the Le Forte Neuro Plating System, custom cranial implants and low-profile plates and screws.

A complete custom WordPress website with a new homepage, solutions pages with detailed product presentations, distributor resources, a dedicated uploads page and a contact experience. The site launched in December 2025 with a refined visual identity and prepared product imagery.

The homepage is built around two clear actions, Submit a Case and Become a Distributor. Distributor-focused messaging, organized surgical solutions and prominent calls to action make complex medical technology easier for prospective partners and surgical teams to understand.

Surgical representatives need to send imaging files for patient-specific cranial implant cases, so we built a dedicated Uploads page. Visitors get instructions for preparing DICOM files, then submit them through a secure third-party form with HIPAA-oriented safeguards instead of storing them on the website’s own server. The team is notified of each submission without the file contents, and authorized staff open the files in a separate secure environment. We designed the workflow with the company’s cybersecurity consultant after a security review.

We worked with the JTS team on keyword research for terms such as cranial plating, neuro fixation, cranioplasty, burr hole covers, plates and screws, and surgical screwdrivers. We then organized the website around those products and search topics so surgeons and distributors can find the right solution.

We researched competing medical device manufacturers and distributors to decide how JTS should present itself online. Consulting covered content strategy, distributor positioning and product messaging, and our graphic design covered product imagery adjustments, layouts, logo file preparation and surgical product presentations.

We provide managed hosting, DNS coordination, SSL, WordPress updates, product content changes and staff support, including help with access to the imaging submission system.

Project details

Client

JTS Surgical

Industry

Healthcare

Location

Redlands, CA

What we do

Website

jtssurgical.com

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